Link research

Links

See which websites link to you, compare a competitor and spot places worth investigating.

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What does “link to your site” mean? It simply means another website has a clickable link to yours. Those links can send visitors and can also help Google understand that other sites know about you.
1
Your website

Find websites linking to you

Choose a saved website and BlinkMetrics will use the best link source available.

Add any normal public website. It will also appear in your Websites list.
Ready to check your site.
2
Competitor comparison

See where a competitor gets links

Enter a competitor’s domain. BlinkMetrics will compare their linking websites with yours and highlight gaps worth investigating.

Competitor comparison is optional.
What you’ll get

Useful link information, explained simply

Websites linking to youSee the websites already sending links your way.
Your most-linked pagesSee which pages naturally attract attention.
Websites linking to them but not youFind sites linking to a competitor but not to you.
Next actionsCopy the report into ChatGPT and turn it into a sensible list of people, sites or content to investigate.
More ways to add link dataConnections, imports and troubleshooting
Automatic source

Bing

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Automatic source

Public web snapshot

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No link tool sees the whole web. Different sources can show different totals, so use these numbers as useful evidence rather than a perfect count.